Dec 25

The Sports Bank.net: Caitlyn Jenner-ESPY Publicity Stunt Tops 15 Most Popular of ’15


The great Bob Costas nailed it. He referred to the Caitlyn Jenner ESPYs Courage Award as “a crass exploitation play.” That’s exactly what it was. Regardless of your feelings on Caitlyn Jenner, there was nothing commendable or courageous about how her ESPY came about.

That was an agent-driven, publicist negotiated quid pro quo, and nothing more. It was not wholesome and pure; it was just a business deal transacted for the purpose of grabbing the highest ratings possible .